Mennonite Mutual Insurance is an Alberta, Canada company that provides property and liability insurance for homes, farms and businesses.
With an old outdated video, Mennonite Mutual Insurance Company needed to tell a different story. They wanted to create a video that talks about who they are and articulate their value proposition. We dug deep to understand what MMIAB was all about and the customers they serve.
Since they had a specific niche as their target audience, the message was crafted with that exclusivity in mind. We created two separate videos, one sales video and the second a corporate, about-us video.